Tag Cloud

I’ve had some recent fun with Tag Clouds.  These are the sections of blogs that show the most frequently used words in blog postings; the most used words are shown in larger text, less frequent in smaller text.

Tag clouds are great summary tools.  In my next presentation at the Specialized Information Publishers Conference in DC,  I am presenting on The 7 laws of Internet List Generation.  I thought it would be fun to start the talk with the first slide that shows a Tag Cloud of the most frequently used words in the PowerPoint presentation.

Then I started thinking.  Broadlook will be recording the presentation and we will have a transcript of what I talk about.  What will my audio tag cloud look like for the presentation?   How will my audio tag cloud look vs. the presentation tag cloud? Will I stay on topic? In fact, what would the tag cloud look like if it followed me 24/7 recording everything I said?  What about thoughts?   Then I thought more.  How many other situations could a tag cloud be applied?  What about a website?

PDA’s are becoming so powerful that we are not far from a point where everything you say, over your entire life, could be transcribed and stored into a cyberspace tag cloud.

I’ll show you my cloud if you show me yours.   eHarmony move over.

A simple tool such as a tag cloud used in non-traditional ways could yield some very interesting results.

I’ve often wondered how to select people on twitter to follow that are not going to post crap about what they had for dinner.  Twitter are you listening?  Create a tag could that is a summation of people’s tweets.   Tags to avoid (for me)  I, me, my, ate, food, dinner.

For about two years now, I’ve been getting calls to act as a consultant for several of my clients.  Normally, this is not my role.  My role at Broadlook, historically, has been envisioning the business logic behind a technology solution, building the product, and then evangelizing the hell out of it.

Sales and recruiting teams, in 22 countries, are power users of Broadlook software solutions.  They are thinking of new ways to leverage technology that I dreamed up…in ways I never dreamed of.  Cool. They are creating their own internal Broadlook corporate training classes, building corporate wiki’s and flying Broadlook Black Belt trainers on-site for advanced training classes.  Very cool.

Here is what bugs me:  They are not talking!   Many clients see the Broadlook tools as a confidential trade secret and an integral component of their business process.  So they won’t talk about what they are doing. Not cool at all.

Here is what happened recently:

A “big” client called and wanted some consulting time.  They wanted me.  I informed them that if they wanted me personally to go on-site and consult with them… they would have to pay an outrageous fee for my time.  I really did not want to travel in an already travel-full month.  I thought I was safe.   Unfortunately…

They agreed to the outrageous fee.

Keep in mind that I was a recruiter that had a good number of 20K placement fees.  Those I worked hard for. This was outrageous…and it would really be easy.  When you do something that you totally love, it is strange to get paid for it.  They actually said yes! I didn’t know whether I should ring the bell on the wall or kick the wall.  I felt like doing both.

As I scrambled to the dry cleaners, I thought to myself.  They see Broadlook’s software as so valuable that they were willing to pay very well to use it even better.  So I started asking key questions.  I found out some things about our client…

-200% growth in sales each year over the last 3 years; compounded 800%
-dedicated lead generation team
-8 trained power users
-centralized location for lead generation
-leads distributed nationally

Regarding my client’s secretiveness: While they were a large client, they were not a large company.  They do have a few big competitors, so, to a certain degree, I understood.  However, I was actually upset.  I wanted to use them as a marquee case study.  They were not open to being a reference, they were simply willing to pay a nice consulting fee.

I then thought it over again and told them NO. If they were going to build a business process based on my brainchild, I have the right to set the rules of engagement.   Play with my toys, play by my rules.

This is when the true dialog started.  From this point they understood my motivations and I understood theirs.  They would never be a reference for another company in their space and I was OK with that.   However, I did have leverage; they really needed my help.

In the end, I decided to give them my consulting time for free.  The stipulation was the they would be a reference for our professional consulting.  While Broadlook is a software/technology company, 50% of the value we bring to our clients, as of 2009, is our know-how, consulting and professional services.

While I will not be able to talk about my clients specific business process,  I’ve used them several times as a reference for our process consulting.

This was a liberating day.   For the entrepreneurs out there that agree to everything under the sun in order to get a client to say yes.  Here is a hodgepodge of advice to speed and simplify your processes:

• Say NO more often.
• For references, use LinkedIN.  Here is how I do it:  I have about 50 testimonials on LinkedIN.  If anyone requests a Broadlook client reference, I simply tell them to (1) Connect to me on LinkedIN (2) Read my testimonials and (3) feel free to contact any one of my 50 references.  Basically, that ends the requests.  So build up your LinkedIN testimonials.  This is my #1 actual use of LinkedIN.
• Be upfront in your motivations.  Everyone assumes that you want $$.  If you are clear that you have other intentions, you may be surprised at how your client or prospect opens up
• Standardize your pricing and stick to it.   We call it “pricing integrity”.   New situations arise and you may need to adjust. For example Broadlook charges a “multiservice” premium for RPO’s and service providers.  Basically if someone uses our software and they service multiple clients of theirs, they pay a premium for that software license.   Fair.
• Don’t sell on price.   Good sales is about showing value and ROI.  If you continually sell on price, you’re probably not improving your sales technique.
• Understand your clients business model.  If you don’t understand what they do, how they do it and how they get paid for what they do, it will be real hard to develop a solid argument for your product or service.

Lastly,  Don’t be afraid to fire a prospect or even a client.  I’ll never forget the first time I did it.  A prospect was verbally abusive to one of my sales reps for one reason or another  (the sales rep did nothing wrong).  He demanded to talk to me.   When I did, it was surreal; he yelled at me too.  This was the early days where every sale counted.   My head was swimming with the pro’s and con’s.  Extra sale and more revenue vs. problem client that would make life miserable. In a moment of clarity, I forgot about the business and remembered WHY I started the business.

I fired him and it was a glorious day.  That moment of clarity, sticking to my core philosophy empowered myself and my team.  We turned a corner that day.  The message that my team learned is: as long as they sell in an ethical manner, I would always back them and not an abusive prospect with a fist full of money.   Having clarity empowers a sales team.

Having worked with many databases as well as having extensive experience in searching the Internet, I thought I’d share some thoughts on the differences between the two.

When I observe people searching the Internet, there is a common mistake I see them making.  Most people search the Internet like they are searching a database. Don’t get me wrong,  the Internet does include databases. Thomas Register, Spoke and Zoominfo are examples of different types of databases. Via different methods, information is added to these data sources and some sort of query mechanism is provided the subscribers. Can you use the Zoom query on Thomas Register and visa versa? No, these are proprietary systems that have search methods specialized to the content inside them. Each of these databases is limited, incomplete, but stored in a homogonous fashion.

The Internet, in its entirety, is not homogonous.

Once data is exported into a CRM or Applicant Tracking System, it becomes homogonous.

The Internet, in its entirety, is not homogonous.

I hope I am getting this point across. The reason to reiterate this concept is to educate as to the 2 modes that you may have to operate in. Don’t treat the Internet like a database, and, conversely, don’t treat a database like the Internet. Some concepts are similar and some are very different.

Tips for searching a database:

-Learn the rules. You may not be able to use certain Boolean operators (AND,NOT, OR). Each database has different methods and capabilities.
-Know the limitations. You may only be able to export 10,000 records per year. You may only get back the first 100 matching records even though you thousands that match your search.
-Have a general idea as to the size and content within the database. This will allow you to properly set expectations for structuring your queries.
-Understand the normalization of that database and use it to your advantage. For example if all titles in the database are normalized to the short form (i.e. VP vs. Vice President), then your queries should all be in the short form.

Tips for searching the Internet

-Learn the rules. Just like searching a database, each search engine has different capabilities. (AltaVista allows a much longer search string than Google does).
-Know the limitations. (i.e. Google returns 1000 max results ).
-Don’t try to label what you are searching for with your terminology. Learn how the Internet is describing what you are looking for and then structure your search query.
-Understand that you will reach a point of diminishing returns. The Internet does not have an end. If you keep searching, you will probably continue to find more information.
-Understand that the Internet is not normalized.

“Data normalization” is a phrase that leaves a blank stare on most peoples faces.  Here is a secret:  it is really simple.

Here is the inside scoop:  Technology people have a secret club, complete with handshake and everything.  It’s a club that we don’t want outsiders in.  So we create these long phrases that make peoples eyes glass over.  Why?  Because if everyone understood what we do, then we wouldn’t make the big bucks.   Being a recovering technologist, I’m on a continually journey to lose my geek speak. So get ready, here is the skinny on Data Normalization

First, understand that any organization that uses a CRM,  Applicant Tracking System or database of any sort will lose significant productivity if you don’t have a data normalization plan.   It is important.

Now for data normalization in a nutshell.  Look at the following list of company names.

Container Company
Container Co
Container Co.
The Container Company
The Container Co
The Container Co.
Container Company, The
Container Co, The
Container Co., The
Container Company Incorporated
Container Company Inc.
The Container Company Incorporated
The Container Company Inc
The Container Company Inc.
Container Company Incorporated, The
Container Company Inc, The
Container Company Inc., The
Container Co Inc, The
Container Co. Inc, The
Container Co. Inc., The
Container Co Inc., The

Did you notice that this is the same company?  If you don’t have a “DATA PLAN” this is what the inside of your database looks like.  Why?

I’m going to pick on recruiting:  Impatient, type-A personalities that all want to do things their own way.  Put 10 in an office and they are all going to follow there own path and your database will look like the above.

Here are some questions to ask yourself:

• Does your database include a large percentage of duplicates (over 20%)?
• When you search for a company, are their multiple entries, with notes scattered across many duplicates?
• Does your CRM allow you to enter in company names in any format you choose?
• Have you ever had 2 people in your company working with the same company and NOT knowing because they were saving notes under different company records?

If you answered YES to any of the above, you have “data nightmare”

How you can avoid a data nightmare

1. Create a “data plan”.   A  Data Plan consists of a set of executive decisions which controls how data will be treated.  This can be as simple as you will always use “Inc” instead of spelling out “Incorporated” when entering company names.
2. Educate your team about your Data Plan and data entry guidelines
3. Post your data entry guidelines
4. Enforce your data entry guidelines with internal policies.  How?  You don’t follow policy, you don’t get your commissions.  Try it, it works!
5. Enforce your data entry guidelines with technology.  The BEST way to do this is if your CRM vendor allows you to automatically enforce how data is entered
6. Force external programs that communicate with your CRM to follow YOUR Data Plan.  For example, Broadlook Technologies Profiler product has the ability to choose a data normalization schema.

If you follow my tips, you can avoid having a data nightmare.

Most CRM implementations fail.  This is a fact.  Look it up.

In my years in the industry, I’ve worked with many vendors on the consulting side to help reduce the possibility of CRM failure.  While there is a whole host of reason that failure occurs, I have a very unique perspective into one of those reasons.  The Nature of Contact Information.

The nature of contact information is fairly finite (i.e. Company, URL, Name, Title, Email, Phone, Social Network membership, etc). In addition, the concept of contact information is a simple one to grasp. It is so simple, in fact, that if often gets overlooked.

One of the most important concepts in business is “be brilliant at the basics”. If you are brilliant at your basics many more complex processes will fall naturally into place. So how are you treating contact information?

The miss-handling of contact information can lead to dire consequences across your company.

Take the following work flow as an example:

Company X has the following attributes:

-10 sales reps
-Each sales rep enters 10 new contacts per day into their CRM system.
-Hand entering contact information takes an average of about 2 minutes per contact.

What does this equate to?

-20 minutes per day, per person, manually entering contact information.
-100 minutes per week, per person, manually entering contact information
-At 48 selling weeks per year, 2 weeks per year, per person, entering contact information.
-Organizationally that equates to 20 weeks per year entering contact information
-At 48 selling weeks per year, that means that 1/24th of each persons time or approximately 4% selling time is taken up doing data entry.   How many sales teams would like to boost performance with an extra 4% of selling time

The above is a dumb-simple illustration of metrics.  However, there are some additional complexities to take into account.

-Humans are fallible.  20% of records hand entered into a CRM or ATS are miss-keyed.
-Humans take shortcuts.  Most people enter the absolute basics: name, email, phone.  Usually full titles, locations, full company names, etc  are skipped.
-Miss-keyed information causes addition errors and degradation in data quality.
-People get tired.  Towards the end of the day, the 2 minutes that it takes to enter a record becomes 3 or 4.
-People don’t usually look up the record in their CRM first before entering it.  Gotta love duplicates!
-We all have our own style.  You say  “The Container Company”,  I say “Container Company, The”.  Again more duplicates!    The scary thing is that there are over 20 ways to write “The Container Company”.  I’ll be writing about that in my next blog about “Data Normalization”
-We all get interrupted.  This causes  a break in the work flow, more keying errors, more duplicates, less homogony.

Fast forward: Does this look like your company?

-You have massive errors in your CRM.
-Over 30% of your records are duplicates.
-Sometimes sales reps are working on the same accounts and they didn’t know it.
-Reporting is a nightmare, you want to do it, you really want to, but, because of the duplicates, reporting is inaccurate
-Once every few years or so, you make it “your mission” to remove the duplicates from your system.
-You, and your team, keep manually typing in contact information and
-You don’t have plan for data entry.  Every person wings it with their own unique style,  adding as many duplicates are their are unique personalities.

It would really suck if I stopped right here and basically left it that everyone is simply screwed as it relates to their CRM.

I won’t do that to you.  I have a solution.

Most of the above problems can be avoided by doing 2 things.

1.  Decide on how you want your organization to treat contact information (called a “Data Plan”).
2.  Remove the entering of contact information from humans and automate it.

#1 is simply accomplished by making a decision.
#2 can be done by getting a copy of Contact Capture (it is a free program)

What is Contact Capture?  It is a free program that automates that capture of contact information.  It can take that contact information, normalize it,  check for duplicates and then export it into your CRM.  No human data entry errors, no duplicates, no different forms of the same company name.  Problem solved.

Did I mention that Contact Capture is a FREE program?

Yes it captures single contacts, it captures lists of contacts.  It is by far the best technology on the planet for day-day contact information entry.

Many of you know about Contact Capture.  Historically,  Broadlook charged for it.  About a year ago we made it free and not enough people know about it.  So spread the word,  it is free, free, free.  Why?  Because we can and it is simply good business.   Contact Capture works with over 100 CRM systems.   While I don’t usually plug products in my blog, I feel that this is a no-brainer.   If anyone… ever… types in my contact information again, and gets my name wrong,  don’t blame my parents!

Get your copy of Contact Capture here

If Contact Capture is not compatible with your CRM, contact your CRM vendor and ask them why?

While writing this blog, I realized that there was a lot more than I wanted to cover here, so I wrote a 23 page white paper that started with this blog.  Get the Contact Capture white paper here.

Here is the link to put in your browser:

http://www.broadlook.com/pdfs/a-case-for-implementing-contact-capture-broadlook-technologies-white-paper.pdf

I blog when I am inspired and I blog when I am mad

Today I am mad… and I figured I would give an education to those people who just don’t get it.  Listen up oh ye job posting spammers.

Here is the problem:   10-15 years ago, someone profited from sending mass emails to every contact they had an email for.  What did they send?  A job posting or a candidate.

This was not a common thing, “back in the day”.  So it worked, and a handful of people made a bunch of placements due to an enhanced network reach and the wonders of email.

Please be a student of history here.  Follow this logic

Things change.  New technology usage of any type tends to be simple and adopted by the few.  Next, the technology gets wider adoption and it gets more specialized, due to changing needs.  So sending 1000 people your candidate or job posting (henceforth “blasting”) worked 10 years ago, but today it adds to noise and has reduced impact.

Today, I got “twitter spammed”.  Someone I added to my network, posted a bunch of job postings to their account.  I was following them so the entire first page on my iPhone was filled with their postings.

I am no-longer following him.  In fact, I removed just about everyone I was following, and will only adding people that don’t do the “pizza post”.  What is a pizza post?  It is when someone has nothing better to do than tell every detail of their life.  Even if they have great thoughts sometimes, I refuse to follow anyone who used the medium for the drab and uninteresting… give me ideas and make me think!

Back to job order sharing and candidate blasting.  The problem is that if you do this despicable act, you are part of the problem, creating noise, creating spam,  LinkedIN spam, twitterSpam, etc.

Here is how to do blasting right.

1. Build a solid network of OPTS-IN that want to accept candidates or open Job Orders.
2. Build a strong network of people in your field, you will have better luck sending to a targeted group of 25 than a mass spam of 1000.
3. DO NOT assume that because someone is connected to you on a social network (ie LinkedIN) that they want to get blasts from you.  THIS IS NOT OK.
4. If you want to use Twitter, create a separate account for blasting.
5. Use a network that is highly specialized for blasting.  Don’t use a medium like LinkedIN unless you are in a group specifically for sharing of Jobs and Candidates.
6. Actually TALK to people that are in your network.  If you are to do business with them, adding that human element sooner rather than later will help make you a better partner.
7. If you are one of the people that gets a blast and did not opt-in.  Remove them from your social network

There is so much possibility in candidate and job order splits, if done right.

For vendors creating new offerings in this space (taking advantage of existing social networks)

1. Think your model through so you don’t add more noise for all of us
2. Understand that people are best served if they can separate the blasting from their social network personas
3. Give your users the tools to be targeted.
4. Above all, make sure your venue has some sort of opt-in

A few months ago, I suggested to Reid Hoffman, Founder of LinkedIN to create a “flag” in LinkedIN that told you when a message was mass-mailed.  This should be very simple for them to implement.  If someone sends THE SAME message out to over 50 people on LinkedIN, the “mass-mailed”  flag is set.   This would give LinkedIN users the ability to immediately (1) delete the offending email and (2) remove that person from your network

Reid replied that they were looking at such an option already.  Sure.   I’m still getting spam Reid.  Spam is good for LinkedIN, I would be surprised and impressed if they added the feature.

So here is an idea for someone to build a useful service:

-Create a system that you can forward a linkedIN (or any social network) spam message to
-Pick some reasonable threshold.  If any one person is reported over that threshold they go on a “block list”
-Create a LinkedIN application that automatically deletes those messages

SocialSpam.com domain is available;)

I will give a $10,000 coupon/bounty, good for any Broadlook software, to anyone who builds this application.

I really hate spam.

In 2002, I was excited to get phone calls or even emails from anyone.  My company was a start-up. 2 guys in a office with a dog and a bunch of computer servers.

Today it is different.  Perhaps I am partly to blame.  My contact information is on the Broadlook website, I’m the registration contact for 100’s of domains, and I freely put all my contact information into my email signature.

And…yes, my company, Broadlook,  makes software that pulls information from the Internet to empower sales and recruiting professionals.   Again, I am guilty, but having my contact information is not an excuse to sell badly to me.

Here is a secret:  I love being sold to.  Truly being sold to means that somebody has done their homework, looked at my needs, my company needs and has a solution to my pain.   To save those hundreds of sales reps time, I’ve decided to (1) define the rules of engagement of how to sell to me and (2) post them on my corporate bio.  If you follow the rules, I promise I will respond.  It may be an email that only says “no thank you”. Or try me next quarter, but if you take the time, I will take the time.

I like the transparency of establishing the rules of engagement.  When I passed this idea by a few of my peers, leaders in both small and large companies, they all liked the idea of establishing the engagement rules and being transparent.   My rules are not the next persons rules;  they are mine.  Everyone should craft their own and make them transparent.  If more people did this, selling would be so much more efficient and enjoyable, for both sides.  Imagine that!

In order to sell at a high level, you need more than an email address.  Perhaps having Broadlook’s lead generation tools at my disposal for the last 7 years has spoiled me.  When I reach out to someone, I know something about them and I always personalize my message.

I titled this blog verbosely so people looking to sell to me would find it.  SEO stuff.  We’ll see where it lands…

Rules to sell to Donato Diorio

1. Get my name right.  I can see how people mistake my first name for a last name, but it’s not brain surgery. It shows respect.
2. Personalize. I will not respond to a mass emails. Period.
3. Understand what my company (Broadlook) does.  Can you believe that there is some idiot out there that keeps trying to sell me a list of recruiting firms?     Talk about selling ice to an Eskimo.
4. Show me that I am special.  Customize your sales pitch for my company.  Don’t use generalities.  Research what my company does and ask me good questions. I don’t have a burning need to seek others approval, but if you take the time to tell me.
5. Call and email.   You will probably get voice mail, but I will listen to it.  The email will give me your contact information if I like what I hear.   Tell me you will also be sending me an email.   Be articulate, gosh, I’m sorry, but if your accent is so heavy that I have to listen to your voice mail a few times to understand it, it will get deleted at the very beginning.
6. In your voice mail,  say your phone number two times.  Give me a chance to write it down if I like what I hear.
7. Don’t use an voice mail script.  If you do, you are not at the level yet to successfully sell to me.  Try again next year.
8. Don’t use a negative sell.  i.e.  The economy is bad, and you can help.   Bad for who? Do your homework.  I’m an optimist.  I love hanging up on pessimists.  Realists welcome.
9. Know your product inside out.  If you can’t answer nearly all my questions, you should not be reaching out to me. Have you manager or top sales rep do it.
10. Don’t call me if someone else at my company makes the decision.  I don’t make the decisions on office supplies.
11. Did I mention… get my name right?

Here is the email that put me over the top to write this blog.  It was nth in a series, polite but impersonal.  I will not be working with this company.

==============================================================

Dear Danato,  (got my name wrong)

Hope you are doing fine.   (does he really?)     (the DELETE button was pressed when my eyes hit this line)

This is with reference to my previous mail dated 4th March 2009. (reminding me of his spam) I hope you have received it. I eagerly await your reply as I look forward to exploring a potential business opportunity with your company , which I am sure would prove to be mutually beneficial.  (he has no clue what Broadlook does)

Please let me know your interest and your availability for a short introductory call at a time that would best suit your schedule.  During the call, I would primarily like to introduce XXXXXXXXX, our services, capabilities and address any specific queries that you may have.

Eagerly awaiting your reply.  (and 50,000 others he spammed)

Thanks and best regards,

XXXX

==============================================================

There has been a recent rise of the term “Boolean blackbelt”, while I am not familiar, specifically, with all the people stating to be a a boolean black belt, I wanted to add some perspective.

“Boolean Blackbelt”, may be a great marketing phrase, but it is the equivalent of saying “basic math blackbelt”  or “kindergarden green beret”

Why?  because Boolean is extremely simple.  It is the basis for logic which includes logical operators  AND, OR, NOT, and XOR  (exclusive OR).

I do know some people out there that would qualify as “search string black belts” and what they do is a combination of understanding boolean logic along with the myriad of Internet sources.   They have vast knowledge of the process of search.  The magic they bring is not the boolean, it is the business process and understanding.  What they do is tweak out the special commands allowed by the search engines, like Google, MS Live.  Shally Steckerl and Glenn Gutmacher from Job Machine are examples of masters they are “beyond boolean”.

So please, hold the angry emails, I am not knocking the “black belts” out there,  I think they are actually selling their skills short.  My goal is to add clarity that being good in boolean may take few minutes.  Being good at the complex search commands available in the search engines may take a few days to learn.  To know HOW to apply the search fundamentals means you must understand and live with all the sources of information that are available.  Search engines, blogs, social networks, etc.  To know all that requires total immersion.

What is beyond boolean?  Remember, boolean equates to: AND, OR, NOT, OR.  Some popular search engine commands include: NEAR,  Site,  inURL.

(By the way, I just checked the domain:  beyondBoolean.com is available!).  Who is going to be beyondboolean?

What is beyond boolean?  What is missing?  Here are some that we have developed at Broadlook.  We call it, what else, “broadlean”.  The next major versions of Broadlook product engines will be supporting it (some already do).  I would like to hear from the searchologists (i prefer that term), what else would you like to see in the broadlean specification?

WARNING!!!!! - The rest of this blog is for the tech geeks out there.  If you don’t know your way around a search engine, STOP HERE!

Here are some BROADLEAN commands:

SS:   Same sentance as
SP:   Same paragraph as
SC:  Same concept as
PERSON:
CORP:
DATE:
EVENT:

SS, SP, SC are operators.  PERSON, CORP, DATE, EVENT are what we call entity operators.

example usage:

“Project manager”  SS PERSON -  find all pages that mention the term “project manager” in the same sentance as a person.  The  value here is that you don’t have to know the person’s name to succeed with your search.

Google, MS Live, Yahoo are all toys when it comes to weeding through results.  I am excited to see the technology that comes out over the next few years in terms of targeting results.  What fun!

Shorter domain names are better.  One syllable words are simple, short, and memorable. This weekend I was looking for a domain name for a new project I was working on.  Everything I initially tried was taken.  What I did know was that I wanted to add a one syllable word to the end of my “anchor word”.  It had nothing to do with recruiting, but for this example,  I will use the anchor word  RECRUIT.

I needed to create a repeatable, semi automated process to conquer this task.   Here is what I did:

1. Create a list of one-syllable words.  One of Broadlook’s software engineers, Kevin,  had developed an algorithm to do this.  It is a great thing when you have a team with 7 years of software code to pull off the shelf.

2. Pass this list of one-syllable words past a good set of text to get a frequency count.  Kevin suggested to run it past the Brown Corpus.   It was a good idea.  Once I had a frequency count, I could remove words of very low frequency from the list.  The end result was about 6100 one-syllable words

3.  Build a simple Excel spreadsheet.  The spreadsheet allows me to type in a single word and it will create about 6100 lines of potential domain names.    You can get this spreadsheet here at a site I set up.

4.  In batches of 500, paste them into GoDaddy’s bulk registration system.   All the domains that are already registered will be culled out of the results.

If you are looking for a domain name in the recruiting space, you can try RecruitWho.com, RecruitGo.com or RecruitGun.com.  All of these domains were available as of this writing.  Below is the full list of 5700 available domain names starting with the word RECRUIT.   Within this list are some good domains, and many very bad ones.  They are listed in the order of occurrence of the word in the  English language, starting with “the” being the most used.  While this may seem daunting, check your premises. Try manually thinking up a domain name, checking if it is available, and trying again, again and again  vs.  looking through this list.  This way is much faster.   If someone picks one from this list, let me know, I’d love to hear that I saved you time.  Go get em!

RECRUIT  THE.COM
RECRUIT  OF.COM
RECRUIT  AND.COM
RECRUIT  TO.COM
RECRUIT  THAT.COM
RECRUIT  IS.COM
RECRUIT  WAS.COM
RECRUIT  HE.COM
RECRUIT  FOR.COM
RECRUIT  HIS.COM
RECRUIT  BE.COM
RECRUIT  AT.COM
RECRUIT  BY.COM
RECRUIT  HAD.COM
RECRUIT  NOT.COM
RECRUIT  ARE.COM
RECRUIT  BUT.COM
RECRUIT  FROM.COM
RECRUIT  HAVE.COM
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