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	<title>iDonato &#187; social network apathy</title>
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		<title>Getting social network apathy?</title>
		<link>http://www.idonato.com/2010/02/11/getting-social-network-apathy/</link>
		<comments>http://www.idonato.com/2010/02/11/getting-social-network-apathy/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 06:58:24 +0000</pubDate>
		<dc:creator>Donato</dc:creator>
				<category><![CDATA[social networking]]></category>
		<category><![CDATA[Tech that should be]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[social network apathy]]></category>

		<guid isPermaLink="false">http://www.idonato.com/?p=418</guid>
		<description><![CDATA[It is hard for me to look at a &#8220;what are you thinking&#8221; box in a social network and not write something.  A few minutes ago, I got sucked in to google buzz.  This is where this post came from and what inspired it.  I&#8217;m convinced I&#8217;m right. I&#8217;m getting social network apathy.  How many [...]]]></description>
			<content:encoded><![CDATA[<p>It is hard for me to look at a &#8220;what are you thinking&#8221; box in a social network and not write something.  A few minutes ago, I got sucked in to google buzz.  This is where this post came from and what inspired it.  I&#8217;m convinced I&#8217;m right.</p>
<p>I&#8217;m getting social network apathy.  How many can I join, watch, etc? I have to guess that I am a few years ahead of the average person in terms of connectivity.  What will happen when the thick middle says &#8220;enough is enough&#8221;?  There will be a backlash.  There will be/must be business models that will give control back to people.  My gut tells me that the solution has to do with preference&#8230;and carrying that preference with you. All social networks (which is a very limited term) will have to interact with you based on preferences that you set in ONE PLACE.  Basically, a single-point-of-truth for how you require the world to interact with you.  I don&#8217;t want to set my preferences on myspace, facebook, linkedIN, etc etc.  Social networks, airport signs, your car, all should obey your rules.  I can see a flood of preference requests coming that I don&#8217;t want to answer.  Multiply social networks of today by 50, this is what we are in for.  Instead of social networks, I&#8217;ll group them all together as &#8220;intelligent systems&#8221;</p>
<p>With this being said, one of my new side projects is defining single-point-of-truth preferences.</p>
<p>Some axioms that I am playing with</p>
<p>&#8220;You own and control your preferences.&#8221;<br />
&#8220;If a intelligent system does not obey your preferences, it gets cut off&#8221;</p>
<p>I believe that if I develop axioms first, the rest will be natural.  If anyone wants to brainstorm with me on this one, I&#8217;m game.</p>
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